{"id":1483,"date":"2012-09-01T04:45:35","date_gmt":"2012-08-31T22:45:35","guid":{"rendered":"http:\/\/williamjcobb.com\/blog\/?p=1483"},"modified":"2012-09-01T04:45:35","modified_gmt":"2012-08-31T22:45:35","slug":"on-bogus-book-reviews-facebook-hoopla-why-book-reviews-even-matter","status":"publish","type":"post","link":"https:\/\/williamjcobb.com\/blog\/index.php\/2012\/09\/01\/on-bogus-book-reviews-facebook-hoopla-why-book-reviews-even-matter\/","title":{"rendered":"On Bogus Book Reviews, Facebook Hoopla, &amp; Why Book Reviews Even Matter"},"content":{"rendered":"<p>So I read with some amusement and (tempered, jaded) dismay a good piece in the <em>NY Times<\/em> about bogus, &#8220;bought&#8221; online book reviews, <a href=\"http:\/\/www.nytimes.com\/2012\/08\/26\/business\/book-reviewers-for-hire-meet-a-demand-for-online-raves.html?_r=1&amp;pagewanted=1&amp;hpw\">here<\/a>. I didn&#8217;t know about any of this, exactly, but I&#8217;m not too surprised. The &#8216;net is a hive of hoax, that&#8217;s for sure. Facebook, for instance, into which I&#8217;ve been dragged, kicking and screaming, and now find (somewhat) interesting and (somewhat) annoying, seems like joining the Pep Squad. (I&#8217;m also well aware that what seems weird to me on FB is old hat to others, who are used to it.) Everyone is so upbeat! Everything is great! You&#8217;re fabulous! I&#8217;ve never seen so many exclamation points!! I use them just to say Hi How ya doin&#8217;!!!! You changed your profile picture!!!!! Isn&#8217;t that fabulous!!!!!!<br \/>\nNevertheless (and when can you say &#8220;nevertheless&#8221; with a straight face? that funky run-on compound that looks like it&#8217;s itching for hyphens?), I do try to preserve some kind of FB integrity, and only mean what I say\/say what I mean. More or less. I mean,\u00a0a little upbeat feelgoodism doesn&#8217;t hurt, in this dark world, does it? You <em>do<\/em> look great. Really!<br \/>\nBut my real subject here is book reviews, both the bogus and the &#8220;real.&#8221; By <em>real<\/em> I mean the traditional idea of book reviews, the kind I&#8217;ve been doing for almost twenty years now: You (the critic, writer) are assigned a book to review by an editor (someone knowledgable about language\/literature, we assume), written by someone you don&#8217;t know; the editor is essentially asking for your <em>public<\/em> opinion, not biased or slanted, or not unreasonably so (aren&#8217;t we all biased in our own particular ways?). But there&#8217;s a crucial difference between the real and the fake book reviews: I&#8217;ve reviewed for the <em>New York Times, Houston Chronicle, and the Dallas Morning News<\/em>. Never has an editor suggested what I should (or shouldn&#8217;t) think or say about a book. They edit for accuracy and style, but not content. As it should be. And I should note this: I consider my high point of reviewing when I was assigned and reviewed Cormac McCarthy&#8217;s <em>No Country for Old Men <\/em>(2005)<em>,<\/em> and my quote made it to the book jacket back page of the paperback edition, and appears in the Wikipedia page, <a href=\"http:\/\/en.wikipedia.org\/wiki\/No_Country_for_Old_Men\">here<\/a>. \u00a0(Scroll down to the Literary Significance and Criticism heading.) I think book reviews are important, they <em>matter<\/em>. So many books are published in the world, we need some legitimate voices to offer preliminary opinions. I don&#8217;t believe everything that&#8217;s said, of course. But the best book reviews make you want to read, and that&#8217;s what matters most.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1491\" title=\"Cormac_McCarthy_NoCountryForOldMen\" src=\"http:\/\/williamjcobb.com\/blog\/wp-content\/uploads\/2012\/09\/Cormac_McCarthy_NoCountryForOldMen.jpeg\" alt=\"\" width=\"333\" height=\"499\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>So I read with some amusement and (tempered, jaded) dismay a good piece in the NY Times about bogus, &#8220;bought&#8221; online book reviews, here. I didn&#8217;t know about any of this, exactly, but I&#8217;m not too surprised. The &#8216;net is &hellip; <a href=\"https:\/\/williamjcobb.com\/blog\/index.php\/2012\/09\/01\/on-bogus-book-reviews-facebook-hoopla-why-book-reviews-even-matter\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[7,29,1],"tags":[55,66,178],"class_list":["post-1483","post","type-post","status-publish","format-standard","hentry","category-books","category-the-west","category-uncategorized","tag-book-reviewing","tag-cormac-mccarthy","tag-the-west"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/williamjcobb.com\/blog\/index.php\/wp-json\/wp\/v2\/posts\/1483","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/williamjcobb.com\/blog\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/williamjcobb.com\/blog\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/williamjcobb.com\/blog\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/williamjcobb.com\/blog\/index.php\/wp-json\/wp\/v2\/comments?post=1483"}],"version-history":[{"count":0,"href":"https:\/\/williamjcobb.com\/blog\/index.php\/wp-json\/wp\/v2\/posts\/1483\/revisions"}],"wp:attachment":[{"href":"https:\/\/williamjcobb.com\/blog\/index.php\/wp-json\/wp\/v2\/media?parent=1483"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/williamjcobb.com\/blog\/index.php\/wp-json\/wp\/v2\/categories?post=1483"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/williamjcobb.com\/blog\/index.php\/wp-json\/wp\/v2\/tags?post=1483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}